Open Social - Google and MySpace

OpenSocial

MySpace and Google Inc. announced Thursday that they have joined forces to launch a new social platform complete with a set of APIs for developers to build social applications.

The launch of OpenSocial by Google was expected,  but the partnership with MySpace put added weight behind Google's plans.

"Our partnership with Google allows developers to gain massive distribution without unnecessary specialized development for every platform," said Chris DeWolfe, CEO and co-founder of MySpace, in a statement. "This is about helping the start-up spend more time building a great product rather than rebuilding it for every social network. We're pleased to collaborate with Google to establish a landmark standard for social applications."

The OpenSocial standards are designed to evolve through contributions from the open-source community and from partners like Friendster, LinkedIn, Ning, Six Apart, Plaxo and Salesforce.com.

Social networking is hitting the big big time.  Now it will start to get fun.

Cheers



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